In the heart of Dubai's dynamic and thriving Opera district, facing the iconic Burj Khalifa, one of the best PR agencies is making waves with its distinctive approach, strategic prowess, and unwavering commitment to redefining public relations. Under the visionary leadership of Olexis Xenakis, XLI PR has emerged as a powerhouse in the world of luxury PR, offering a range of services that transcend conventional boundaries and elevate brands to new heights, making it one of the best PR agencies on the global scene.

XLI PR is not your ordinary PR agency. It is a testament to innovation, dedication, and an unparalleled understanding of the intricate dynamics governing public relations.  Under the guidance of Olexis Xenakis, a seasoned PR expert known for her innate talent in storytelling and sales, XLI PR brings a fresh perspective to the PR landscape. With a keen eye for detail and an unwavering commitment to excellence, Olexis and her team have curated a unique approach that places clients' needs and aspirations at the forefront of every strategy.

Specialization in Luxury PR

What sets XLI PR apart is its specialization in luxury PR, particularly within the niche of mega yachts, boutique ultra-luxury hotels, and high jewelry. The agency's passion for these industries is palpable, evident in the remarkable results it consistently delivers. XLI PR has mastered the art of communicating the essence of opulence, exclusivity, and sophistication that define luxury brands in these sectors.

A Team of Bright Minds

Behind XLI PR's success story is a team of industry veterans, each bringing their expertise, creativity, and passion to the table. From an ex-Conde Nast editor to a dedicated director head hunted from a recently hedge-funded tech company in NYC, the team is a symphony of diverse skills harmonizing to create PR campaigns that resonate and captivate.

Integrity, Dedication, and Transcending Expectations

A commitment to integrity and delivering beyond expectations lies at the core of XLI PR's philosophy. This commitment is fueled by Olexis Xenakis's personal experience as a client within the PR domain. Having walked in a client's shoes, she empathizes with the anticipation and requisites that clients present. This unique perspective empowers XLI PR to curate campaigns that meet and exceed expectations, resulting in lasting impact and meaningful connections.

The Power of Experience

Despite being a relatively new entrant into the PR scene, XLI PR is founded on decades of collective experience and a deep understanding of the industry's nuances. This wealth of knowledge, combined with a fresh outlook, positions XLI PR as a formidable player in the market, capable of driving brand success through innovative and tailored PR strategies. Xenakis went from being the fashion darling to globally publishing a book, 'How to Make a brand famous in 4 Months'; due to her natural zest for PR, she can work her magic on the companies ready for expansion.

Collaboration and Global Scale

XLI PR's reach extends far beyond Dubai's city limits. With services catering to clients on a global scale, the agency's impact reverberates across continents. This global approach is reflected in the clients it serves and the strategic partnerships it forms, leveraging an extensive network to maximize exposure and amplify brand messages. Miss Xenakis has worked with stars like Beyonce, Rita Ora, J.LO, and others and knows what makes or breaks the brand, company, or personality.