The new report by Expert Market Research titled, 'MENA Egg Powder Market Report and Forecast 2022-2027', gives an in-depth analysis of the MENA egg powder market, assessing the market based on its segments like types, end-uses, and major countries. The report tracks the latest trends in the industry and studies their impact on the overall market. It also assesses the market dynamics, covering the key demand and price indicators, along with analyzing the market based on the SWOT and Porter's Five Forces models.
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The key highlights of the report include:
Market Overview (2017-2027)
- Historical Market Size (2020): USD 140 Million
- Forecast CAGR (2022-2027): 6.5%
Shifting dietary habits from carb-based to protein based products owing to the rising health benefits of egg consumption is driving the market for egg powder in the region. The rising awareness regarding the importance of physical fitness and a subsequent increase in gym and other physical exercises especially among the younger generation, along with the importance egg protein in human health is bolstering the market growth in the region. Furthermore, as egg powder is considered to be vegan, it is keeping in line with the rise in veganism in the region. Hence, health benefits associated with egg powder consumption is augmenting market growth in the region.
Industry Definition and Major Segmentations
The powdered form of eggs is derived from dehydrating eggs using the spray drying method. Similar to raw eggs, powdered eggs are rich in protein, calcium, and other essential nutrients. These are available in three types and are commonly used in bakery and dietary food products.
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Based on type, the market is segmented into:
- Whole Egg Powder
- Yolk Egg Powder
- White Egg powder
The market, on the basis of end-use, can be categorised into:
- Sauces, Dressings and Mixes
The major countries of the product include:
- Saudi Arabia
- United Arab Emirates
The demand for egg powder from the food and beverage industry is robustly driving the market in the MENA region. The MENA region is witnessing expansion of bakery products and desserts by key industry players and thus, egg as a significant ingredient in bakery products, including cakes and cookies, is augmenting the market growth of egg powder. The heightened demand for egg powder can be attributed to advantages like long shelf life and non-perishability. In addition, unlike raw eggs, egg powder is light weight and can be easily transported and stored without the risk of getting stale. Easy availability of the product in the region is further anticipated to provide impetus to market growth.
Key Market Players
The major players in the market are Ovostar LTD, The Cham2000 Company, and Greenfield Assets Limited, among others. The report covers the market shares, capacities, plant turnarounds, expansions, investments and mergers and acquisitions, among other latest developments of these market players.
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