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13 Jul 2022, 20:21 GMT+10
For many years, SoundCloud has been a sanctuary for musicians and artists. SoundCloud continues to be a significant voice in the music industry even though the distribution scene and industry landscape have undergone significant change in recent years. Despite the ups and downs of recent times, Soundcloud can still be a helpful tool for musicians looking to get exposure and new fans. But, like most similar sites, it rapidly becomes swamped with musicians competing for the same audience's attention.
That is why many musicians are struggling to figure out how to increase their SoundCloud plays and build a loyal fan base through SoundCloud followers. However, growing followership and getting more plays do not come easily. One should use the right strategy to make the account popular.
Here are some useful tips on how to grow the SoundCloud account:-
Make good music
Making incredibly fantastic music is without a doubt the best strategy to expand the SoundCloud following, even though it may seem basic. In a world where virtually everyone can access a song or album as long as they have an internet connection, good music speaks for itself. Because of the market saturation of the music business, the song needs to be outstanding to have a chance of being heard.
Sadly, a lot of musicians misunderstand the process or simply do not pay attention to it. One needs to write songs that will compel listeners to want to know more about the artist and their background as well as the music itself.
Use other social media platforms
Although it may seem contradictory, one must target listeners on several sites if they want to reach SoundCloud users. Putting oneself out there is the key to developing as a viable musician. Use platforms like YouTube, Tiktok, Facebook, Instagram, and Twitter to reach a wider audience and also make them aware of one's work.
Build anticipation
Too many musicians simply focus on the day of release. One should usually start advertising the music at least a few weeks before it goes live on all platforms, not just SoundCloud if you want to increase the number of plays it receives. Too many musicians simply focus on the day of release. One should usually start advertising the music at least a few weeks before it goes live on all platforms, not just SoundCloud if you want to increase the number of plays it receives.
The 'private links' option is one of the SoundCloud-specific tools that can be used. Upload the music around two to three weeks before the official release date, but make the URL private rather than public. This will generate SoundCloud plays and it will boost release day anticipation as well, both of which are usually positive outcomes.
Paid promotion
Spending some money is important to boost a brand, in this case, a musician's fan base. It's crucial to remember that genuine paid marketing can take a brilliant song to greater heights, but it won't be worthwhile if the music can't stand on its own. As a result, if you want to get more genuine SoundCloud plays and gain more followers but only have a limited marketing budget, choose techniques like PR agencies, social media ads, SoundCloud promotion service, and buy SoundCloud plays from a genuine source, etc.
Engage and collaborate
If one does not have a following, they might need to start by communicating with other musicians who are in the same situation. Spend some time listening to their music and observe what makes them unique from one another. Concentrate efforts on some of these accounts, pay attention, and make insightful comments. Relationships and mutual support develop as a result of these exchanges, and it can help widen one's reach.
It's crucial to work with other artists when it relates to something on SoundCloud or just producing as a rising artist. Creating music with other individuals provides a possibility to be seen by a larger crowd and also gain more insight into the industry.
It's not always simple to get more SoundCloud plays, but if one put in the effort to develop their originality, it will happen eventually. When artistic masterpieces are combined with a brilliant marketing plan, it is easy to reach the target audience and get more recognition in less time.
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